Artisanal look for vehicles JAN

Artisanal look for vehicles JAN FoodThe VanDrie Group is the world market leader in the veal industry. For nearly 20 years, RGN brand identity services manages the corporate identity of the group, that is operational in the Netherlands as well as in Germany, Belgium, France and Italy.

Recently, the VanDrie Group has expanded its product range with JAN, a first class brand for veal. JAN selects the best pieces of meat and has a special concern for animal welfare, thereby applying the old craftsmanship in a modern way. And this requires an authentic brand appearance.

RGN advised the VanDrie Group concerning the design and materialisation of the brand identity on the vehicle fleet of JAN and took care of implementation as well. A combination of vinyl with a matte and a gloss finish provides the desired artisanal and authentic look that is suitable for the product. From now on the vehicles in JAN style can be admired on the road!

Artisanal look for vehicles JAN Food