RGN launches final phase for the rebranding of the SUEZ vehicles
Following the successful rebranding of SITA into SUEZ in Germany, RGN brand identity services is now in charge of the restyling of the fleet in the Netherlands as well. The organisation for waste disposal has a very diverse fleet with more than 1300 vehicles, all of which need to be given the same appearance.
SUEZ collects waste at 4.5 million households and 80 thousand organisations in the Netherlands. These primary activities of the organisation are not to be disturbed during the rebranding. Due to our national network of partners all operations are flexibly planned and executed in the late afternoon and early evening, when the vehicles are not used for waste collection.
At the end of 2016, the majority of the fleet was rebranded into the new corporate identity. As we speak, the remaining cabins and trailers of the first phase are completed and the second phase is launched. In this phase, the special units are restyled, such as the McDonalds trucks, the vehicles for sewer cleaning and inspection, and valve containers. At the end of February, all vehicles of the first phase will be featuring the new SUEZ brand identity.