When it comes to brand identity, retail is a special discipline. Because of the often large number of locations locally, nationally or even globally spread, a centralised control is required. Regular marketing campaigns make a short time-to-market important, thereby enabling a shorter time of response on current events and giving the opportunity of conducting more promotional activities per year. Partly thanks to
CI-Control, our design2publish tool and our international network we bring down the time-to-market and take care of a good, fast and complete campaign fulfilment in all stores (worldwide). We guarantee a consistent brand identity at all your retail locations.